Great vision care should feel personal. From kids to seniors, we make every visit comfortable, thorough, and on time—so you always know what’s next.

Get to Know More About Us
At Apple Eye Care, we believe clear vision supports a full, healthy life. We listen carefully, explain clearly, and tailor every plan to your needs. You’ll feel heard, never rushed, and supported at every step.
Clear eyesight changes lives. We combine attentive care with modern diagnostics and practical guidance you can trust. We focus on early detection, patient education, and solutions that fit your day-to-day life—so you leave confident about your care.
Serving patients of all ages, from children to seniors.
The only Texas optometrist with DRI OCT Triton for precision diagnostics.
Dr. Applebaum and staff bring decades of trusted expertise.
Every patient receives a care plan tailored to their needs.
Meet Our Doctor
Providing top-quality eye care since 1999 to the
community of El Paso, TX.

For decades, Dr. Applebaum has cared for El Paso families with a gentle approach and clear communication. Patients appreciate how he explains results, answers questions, and builds practical plans that fit everyday life.
A longtime El Paso resident (since 1978), Dr. Applebaum earned his B.S. at UTEP (1988) and his Doctor of Optometry at the University of Houston (1993). He opened his first practice in 1994 and founded Apple Eye Care in 1999—continuing a commitment to community-rooted, patient-first eye care.
Dr. Applebaum invests in modern diagnostics to analyze your vision, including advanced retinal imaging (DRI OCT Triton) used for early detection and precise management of eye conditions.
Meet Our Team
From your first hello to your final frame adjustment, you’ll be supported by a friendly, capable team.

Receptionist & Optometric Technician
Nidia brings years of eye care experience and a calm, welcoming presence from check-in through pre-testing.

Optician
An optician since 1993 and with Apple Eye Care since 1999, Efren is known for precise fits and practical advice.

Optometric Assistant
Maggie has experience as a Medical Assistant for Retinal Opthalmologist and is ready to share that experience here at Apple Eye Care.

Optometric Assistant
Coming soon!
Contact Us Today!
Experience eye care that puts you first—compassionate, thorough, and convenient.
Questions about appointments, frames, or your prescription? Reach out and we’ll point you in the right direction.
Office Hours
Mon–Thu: 8:30 AM – 5:00 PM
Fri: 8:00 AM – 1:00 PM
Sat–Sun: Closed
Have a quick question or need to change an appointment? Send us a note via our form and we’ll get back to you.